The Universe is big. Majestic. Infinite even. It can be hard to relate to something so huge. What if we could experience it through our senses? How would it taste? Phenomena was displayed at Berghs and House of Sweden in Washington 2015. It is a chocolate brand inspired by the Universe, containing five cosmic phenomena. The presentation was experiential and visitors got to taste and listen to the phenomena to activate their senses.
This was a collaboration with Chokladfabriken.
Vacuum / Filled with emptiness
Magnetism / Spiced with attraction
Gravity / Flavour of force
Expansion / A growing sensation
Black hole / Packed with darkness
Category: Brand Experience
Sketches, 3D-rendering and storyboard from the work process.